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Welcome to Strategic Media Sales ... No other radio or media consulting firm in the United States offers the broad menu of services offered by Strategic Media Sales!  Innovative Revenue Generating Strategies ● Advertiser Conferences ● Radio Programming Services ● Research Projects ● Management Consultants ● Sales Consultants ● Sales Seminars & Training Programs ● Marketing ● NTR ● Consumer Research for Advertisers ● Human Resources ● Executive Recruitment ● Promotions ● Software Solutions ... Strategic Media Sales - The Radio and Media Industries' Sales Resource Center ...

SalesMax    The Ultimate Tool For Sales Selection
"Building A Champion Radio Sales Team"


Hire the RIGHT sales person first time - every time!  SalesMax is a powerful pre-employment assessment for the selection of top performing radio salespeople. This state-of-the-art system provides a comprehensive assessment of a candidate's sales personality, sales knowledge and personal motivations.  SalesMax produces work-related narrative reports to assist in the selection of outside or internal candidates for professional radio sales positions.  The SalesMax report provides:
 

¨ A Success Index
         The Probability of the candidate's success in a radio sales role

¨ Interview And Reference Probes
         Helpful guides for the interviewer to follow-up on areas of potential
         weakness

¨ Management Recommendations
         Suggestions on how to manage the candidate

SalesMax measures your candidate’s knowledge of effective strategies for radio sales. Experienced candidates should score well in most of these areas. For the inexperienced or poorly trained candidate, SalesMax helps you target training needs. The sales knowledge areas it evaluates are:
 

¨ Prospecting

¨ Presentation skills

¨ Pre-qualifying the prospect

¨ Overcoming objections

¨ The first client meeting

¨ Influencing skills

¨ Creating a favorable first impression

¨ The ability to convince the client to buy

¨ Ability to probe for the client's "hot buttons"

¨ Closing the sale


The Motivations section of SalesMax will help you gauge the fit between the candidate’s motivational needs, your supervisory style, and the rewards available in your radio organization.

SalesMax is also available as a development report.  This is a dynamic sales training tool. Now you can profile your entire sales team and structure training/coaching around the assessment outcomes.  This is the ideal way to kick-off the development of your new radio sales recruit the day they start.  If required, Strategic Media Sales then delivers the team development and training programs you need to take your sales and revenue stream to the next level.

Discover the power of SalesMax today by contacting Strategic Media Sales on (616) 855-2331, or via our Contact Us page.  Unleash your station's true revenue generating potential with this powerful recruitment tool through Strategic Media Sales  -  Leaders in Radio Recruitment and Team Assessment.
 


Strategic Media Sales
Radio Management Consultants ● Radio Sales Consultants
Radio Programming Consultants

Grand Rapids MI ● Atlanta GA ● Sydney Australia
 

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