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Strategic Media Sales radio sales training and coaching initiatives bring innovative and flexible programs with strong focus on end results to our radio station and media business relationships.
Hitting the hiring bull’s eye is management’s most important yet most difficult responsibility. Staff churn, particularly in the sales arena is a huge challenge for most business operations, let alone the unique sales skills required to successfully sell radio
advertising. The cost of hiring, training and then losing staff is enormous. Furthermore, the cost of having inferior and/or poorly trained staff will cost your company substantial business and repeat business…that loss is financially incalculable.
A systematic approach to radio sales training can virtually guarantee success and indoctrinate both new and established staff to the ways of your radio corporation’s corporate culture.
The job of everyone on your team is really a matter of turning time and creative energy into revenue. Strategic Media Sales team development programs focus on next level revenue and bottom line financial growth by nurturing individual performance levels to build
a champion team for your radio business unit or cluster of stations.
Our programs include management strategies for a healthier corporate culture, development clinics for Sales Management and radio sales training programs for multi-level Sales and Account Executives ranging from those new to radio sales through seasoned
professionals and your sales superstars.
Strategic Media Sales can develop and customize either long or short term radio sales training and management coaching strategies specifically for your requirements. Presentation can be in the form of any of our half & one day
radio sales seminars or
workshops, a week long retreat, or an on-going educational program spearheaded by a schedule of on-site presentations coupled with off-site maintenance.
Your team development programs can be implemented from the following menu of presentations or Strategic Media Sales, in consultation with your management team, will fully develop and customize your training program to meet your requirements.
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